Cameroon east mountain biking race boosts local economy

Once merely a sporting spectacle, the Chantal Biya International Mountain Biking Race is now steering toward a new horizon. Inspired by the First Lady’s name, this competition has evolved into a dynamic economic catalyst for the Eastern region of Cameroon. As the third edition approaches on June 29, 2026, organizers are positioning the event as a gateway to investment and tourism in Bertoua, the capital of the East Province.

From sporting event to economic driver

The Chantal Biya VTT Race has broken free from its traditional boundaries to become a strategic asset for regional development. Beyond the thrill of competition, the organizers are leveraging the event to showcase Bertoua’s untapped potential. Local authorities are optimistic that the influx of participants and spectators will stimulate business, hospitality, and infrastructure growth across the province.

Why Bertoua?

Bertoua, a city known for its lush landscapes and cultural richness, is the ideal setting for this high-profile sporting event. The race route winds through scenic terrains, offering both competitors and visitors a glimpse of the region’s natural beauty. By hosting such an event, the city is not only gaining visibility but also attracting investors keen on tapping into Cameroon’s growing adventure tourism sector.

A community united for progress

The success of the race hinges on the collaboration between local businesses, government agencies, and the passionate cycling community. Sponsors, including national and international brands, are aligning their marketing efforts with the event to maximize its economic impact. From hotels and restaurants to transportation services, every sector stands to benefit from the heightened activity.

Looking ahead: beyond the finish line

The organizers are already envisioning the long-term benefits of the race. Beyond the immediate boost in revenue, they aim to establish Bertoua as a premier destination for cycling enthusiasts and eco-tourists. Plans for future editions include expanding the race’s reach and introducing new categories to attract a broader audience. This strategic vision underscores the race’s role as a cornerstone for sustainable economic development in the region.